Thursday, July 13, 2017

Enda: Running Shoes Made in Kenya

Thursday, May 25, 2017

Shaq's Shoes : Size 22

Basketball legend Shaquille O’Neal is 2.16m tall and weighed approx., 145kg during his 20-year NBA career. Now retired, he works on television and recently decided to show off his size-22 feet. Not a pretty sight.

Something any collector would love however, are Shaq’s shoes.

Monday, May 8, 2017

Zoom Vaporfly Elite: Record Breaker ? Not so far


The marathon record of 2 hours and 2.57 seconds, still stands *. Nike had hoped Eliud Kipchoge (Kenya ) would break the world record and come in under 120 minues wearing the prototype Zoom Vaporfly Elite at Monza, Italy. However, the elite runner recorded a time of 2hours :32 seconds in his custom-made shoes. The elite runner found it difficult to maintain his 4min 34sec per mile, pace over the last 5km.

Nike’s back room boys have been working on the project for over several years to design shoes to improve running ecomony. The cost numers in the millions of dollars and done in complete secrecy. In previous trials and outings, Nike’s sponsored runners have shaved significant seconds from their previous best performances.

The attempt to break the two-hour mark at Monza’s Formula One track in Italy was not sanctioned by the sport’s governing body due to the use of 30 rotating elite pacers who shielded the athletes from wind in an arrowhead formation, while drinks were delivered to runners via moped. The course itself also failed to meet strict specifications.

Some experts believe performance enhancing competitive shoes should be made illegal because of the advantage they give to athletes wearing them.

* 2:02:57 set by Dennis Kimetto of Kenya at the 2014 Berlin Marathon.

Wednesday, April 26, 2017

UltraBoost sneakers made from 11 plastic bottles

Adidas’s latest project is to make trainers from ocean trash by the end of 2017. Each pair of UltraBoost sneakers will use an average of 11 plastic bottles. In partnership with environmental initiative Parley for the Oceans they released a limited-edition ocean plastic waste sneaker last year. Now they are about to release three new running shoes.

The shoes will not be made entirely out of ocean plastic. Recycled plastic will be mostly applied to the Primeknit portion of the shoe otherwise renewable materials will be used where possible.

Monday, April 24, 2017

Reebok eco-friendly trainer

Later this year, Reebok will release their new eco friendly kicks and like many other companies sensitive to the environment they are determined not to damage the environment. The new range of Reebok sneaker is completely compostable and modelled after the “Classics’’ sneaker. The upper section is made of sustainable organic cotton, while the sole is derived from industrial grown corn. The new sneaker’s eyelets are stitched, rather than made of metal or plastic like some other shoes. According to Reebok the new compostable sneaker will appeal to Millennials and their younger counterparts who favour products and companies that are less damaging to the environment. The new sneaker will be priced comparably to Reebok’s Classics style, which generally ranges in price from $US 59.99 to $US 179.99. Ultimately, the company says that the goal is for the shoe to be the first in a long line of plant-based footwear.

Sunday, April 9, 2017

Adidas/Carbon Futurecraft 4D

Adidas teamed up with Carbon, a Silicon Valley-based 3D-printing company to produce a faster print than other 3D printers. Carbon’s process called Digital Light Synthesis, is continuous starting from the bottom whereas older 3D printers, print object, layer by layer from the top down. Carbon’s machines use liquid resin material so the digital light below the printing surface turns the liquid resin into a solid object. Spefications appropriate to the wearer can be customised into Carbon’s 3D printing process which changes the geometry of the lattice to make different areas firmer or softer. After the midsole is printed it’s attached to the top of the shoe, which is made from fabric using traditional manufacturing methods.

Considered to up to 10 times faster the new version is better suited for mass production. Adidas plans on selling 5,000 pairs of limited edition shoes in 2017, with more to follow by the end of 2018.